Find local influencers in highly narrow verticals
KRY's Objective:
The online healthcare provider aimed to run a nation-wide campaign during peak illness season to raise awareness.
KRY's Challenges:
Identifying and onboarding high-performing parent influencers with relevant experiences related to infections.
The Solution:
Massfluencer’s large user base and advanced word-matching algorithms helped identify the most suitable influencers.
The Results:
KRY collaborated with 80 influencers and successfully reached the majority of their target audience with a high engagement, in a market with 10M population.
80Influencers
80Posts
2.77MReach
113KLikes
1 462Comments
4.13%Engagement
